The Advocate Tries to Capitalize on Latest End of Saturday and Monday Times-Picayune

Times-Picayune subscribers who went to their driveways this morning unsure of whether an edition of the newspaper would be waiting for them (if you don’t know why, read THIS POST) were instead greeted with a copy of the New Orleans edition of The Advocate, with a special A-section wrap:

Wrap on the Jan. 3 edition of the New Orleans Advocate

Wrap on the Jan. 3 edition of the New Orleans Advocate

Headlined, “Where’s Your Times-Picayune?”, the wrap reminds readers that the Picayune is no longer a seven-day-a-week print newspaper, and invites them to enjoy this complimentary copy of The Advocate, “your locally owned, locally written daily newspaper by and for New Orleans.”

“The New Orleans Advocate believes New Orleans deserves a seven-day paper,” it concludes.

1 thought on “The Advocate Tries to Capitalize on Latest End of Saturday and Monday Times-Picayune

  1. Pingback: The Empire Strikes Back: NOLA Media Group Responds to Advocate’s Marketing Ploy | Hell and High Water: The Battle to Save the Daily New Orleans Times Picayune

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