NMG Scraps TPStreet tabloid less than 13 months after launching it

Less than 13 months after launching TPStreet, NOLA Media Group scrapped the three-day-a-week newsstand-only tabloid, instead restoring home-delivered publication of the broadsheet Times-Picayune on two of the four days a week it was eliminated in 2012.

Originally set to replace The Times-Picayune on Mondays, Tuesdays and Thursdays, TPStreet was scrapped effective Sept. 6 as the company partially backtracked and restored home-delivered, daily publication of the broadsheet on Saturdays and Mondays – but only through the end of the New Orleans Saints’ season, which not coincidentally also coincides with high-shopping – aka high-advertising – season. That brings to five days a week – all but Tuesdays and Thursdays – that the newspaper is home-delivered to subscribers, at least while the Saints are playing. “We’re delighted to give our readers this expanded offering of printed newspapers and online content and to help our advertisers reach their best customers,” according to an Aug. 1 announcement published to NOLA.com.There will also be home-delivered papers on Thanksgiving and Christmas Day.

Vice President of Content Jim Amoss told the Nieman Lab that “reader demand” – and primarily reader demand of Saints and LSU football coverage – drove the decision to revive Saturday’s and Monday’s newspapers:

“My take on it was that it was based on reader demand and that advertisers would welcome it, especially on Saturday … I think the impetus was readers telling us in no uncertain terms that they would really like to especially read about Saints and LSU coverage and have it home delivered to their doorsteps on days after games.” – NOLA Media Group VP of Content Jim Amoss

Amoss has consistently denied that NOLA Media Group’s almost constant adjustments to its publishing schedule has been in response to the challenge from The Advocate, which re-launched a daily New Orleans edition in conjunction with the Picayune’s Oct. 1, 2012, original cutbacks. Most recently, Amoss told Nieman Lab that NOLA Media Group “is primarily focused on ‘digital competition’ — from local TV station websites and other local and national online outlets.”

Pulitzer Prize-winning editorial cartoonist Mike Luckovich has done a series of cartoons for New Orleans magazine lampooning the changes at his former employer.

New Orleans magazine Editor and Chief Errol Laborde, a consistent critic of NOLA Media Group’s cutbacks, noted “the economic force of football, not only driving audiences to the news media but as a backdrop for holiday advertising. Many towns, New Orleans high among them, fill hotels during the slow weeks of Christmas by hosting bowl games. We suppose there’s something comforting about nations where games rather than wars are more pivotal to our everyday lives.”

Laborde went on to note, “Two years ago, we wished that The Times-Picayune would return as a daily. Now, with The Advocate in place, The T-P’s move to less frequency might be the better alternative. It could be that a town with a daily and a less-frequent alternative might be the way to go. Each could serve the city from its own perspective.

“Two years ago, it seemed like the city was going backwards with its newspaper coverage. Now it just may be leading the way.”

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Lagniappe, Mobile’s alt-weekly, excerpts the book

The Press-Register of Mobile, Alabama, was one of three Advance Publications newspapers in that state that were subjected to “digital first” on the same day as The Times-Picayune. (The other two were The Huntsville Times and The Birmingham News.) More than 400 Advance employees and contractors Lagniappe-Mobile_Logoin Alabama lost their jobs as a result.

Lagniappe, Mobile’s alternative weekly, and co-managing editor Rob Holbert play a fairly significant role in the book, and the publication excerpted it, with Holbert arranging a presentation and signing for me in Mobile.

You may read the Lagniappe excerpt by clicking here.

New Orleans Magazine’s Errol Laborde weighs in again on the book

ErrolLaborde_Headshot

New Orleans Magazine Associate Publisher and Editor Errol Laborde

New Orleans Magazine Associate Publisher and Editor Errol Laborde has been generous with his time (while I was writing the book), valuable real estate (in the pages of the magazine) and with his praise (first, a few weeks ago, on “Informed Sources,” the public television show he produces on New Orleans’ WYES-TV, and now on the magazine’s blog).

Sometimes a person is just having a routine day at the office, going through the usual motions, perhaps thinking of what to get for supper, and then BAM! something happens that suddenly bounces a life in a new direction.

That happened last year to Rebecca Theim a former reporter for The Times-Picayune (1988- ’94) who has most recently been living and working in Las Vegas. When she heard about The T-P being reduced to thrice weekly and about the accompanying layoffs, she was outraged. Being separated by distance she could have easily been justified for doing nothing, instead she got into action. She founded a group that raised money to divide among the terminated employees. She also uncorked her reporting skills and began following the story as a journalist.

One day when media historians study what the Newhouses did to journalism, Theim (pronounced “theme”) will be an important source, perhaps the most important. Now we are seeing the results of her work … The publication is an excellent, at times riveting, bit of reporting put together in an amazingly short time.

– Errol Laborde’s Oct. 7 column on MyNewOrleans.com, the blog of New Orleans Magazine

You may read the rest of Errol’s column by clicking here.

Via Poynter, my take on post-daily newspaper mediascape in NOLA, Alabama

I freelanced a lengthy (for the Web, but nothing after writing a book) take on the fractured media landscapes at The Times-Picayune and the three Advance Publications’ newspapers in Alabama.

You may read the report by clicking here.

New Orleans Magazine, Weld for Birmingham excerpt the book

Coinciding with the first anniversary of the “digital first” changes in New Orleans and Alabama, NeNOM_Oct2013w Orleans Magazine and Birmingham, Alabama’s alternative weekly, Weld for Birmingham, publish excerpts from the book.

Read the New Orleans Magazine excerpt by clicking here.

Read the Weld for Birmingham excerpt (which is differeWeldForBham_Logont from the one published by NOM) by clicking here.

Birmingham media consultant Wade Kwon emailed me this evening to inform me that I provided an outdated title for him, and erroneously used “of” instead of “for” in a reference to Weld for Birmingham. Thanks for pointing out the errors, Wade, and I’ll make sure they’re corrected in any subsequent editions